130,500 causes · $320M raised · 4.7 since 2009
How much can a medical research foundation raise with an auction?
A smaller, more committed base than a general health charity — and a longer horizon.
Free for up to 20 items Unlimited bidders No credit card required
Short answer: the affected community, plus the clinical and scientific network around it.
Working it out from an affected community
Smaller than a general health charity's audience and far more committed, with a long horizon.
- Affected families, patients and bereaved families, each reaching an extended network
- Clinicians and the professional network around the field
- The research institution's own community
- The cost of a research input: a fellowship year, a pilot grant, an instrument
The fourth input is the one to publish. "One year of a postdoctoral fellowship" is a number and a person, and it converts where an aspiration about a cure does not.
What moves it
Affected families and their networks
The most motivated donors in any disease category, and each one reaches an extended family and workplace that a general appeal never touches.
A costed, honest unit
"One year of a fellowship" is a number and a person, where an aspiration is neither — and it is defensible afterwards.
Clinicians and the research institution
Access lots at no cost, and a professional network with unusual capacity to give.
Memorial and anniversary campaigns
Family-led, emotionally significant, and among the strongest fundraising in the sector — where the family leads rather than is recruited.
Setting the goal
Name the input, publish the cost, and report on the work rather than the outcome: who was funded, what they did, what they found, what they published. A foundation that reports on process every year builds donors who understand the timescale.
Goal and budget mechanics: fundraising goals and budget.
General information, not legal or medical advice. Claims about research outcomes, treatments and trials are regulated in ways general fundraising copy is not, and patient privacy carries obligations beyond ordinary consent — your own counsel and your research leadership should read anything public before it is published.
Frequently asked questions
Who gives most?
Affected families — the most motivated donors in any disease category, each reaching an extended family and workplace a general appeal never touches.
What kind of goal converts?
A costed input. "One year of a fellowship" is a number and a person, where an aspiration is neither — and it is defensible afterwards.
How should we report?
On the work rather than the outcome — who was funded, what they did, what they found, what they published. Reporting on process every year builds donors who understand the timescale.
Fund a year of research and open bidding
Name the input and publish its cost. Free for up to 20 items, no credit card.
Free for up to 20 items · Unlimited bidders · No credit card required