130,500 causes · $320M raised · 4.7 since 2009

Book drives and auctions

Everybody offers books. Almost nobody offers what the programme actually costs.

Free for up to 20 items Unlimited bidders No credit card required

"Literacy" and "books" are the same word to most donors, which is why a literacy organization receives paperbacks continuously and rarely receives what it needs.

What used books do and do not solve

A box of adult novels does not help an adult reading at a beginner level — the reading material has to match the level, and matched material is a specific, purchased thing. Meanwhile the donation consumes storage, sorting hours and volunteer goodwill you were spending on tutoring.

Your actual costs: tutor recruitment, screening and training; matched curriculum and assessment materials; childcare; transport; and staff coordinating pairings. None of it is a paperback.

Say so, gracefully, before it arrives

The failure is not receiving books — it is receiving them without having given the donor a better option first. Put it on the website and in every solicitation:

  • What you can use: new matched-level readers, specific titles, workbooks, children's books for family literacy where you run it
  • What you cannot use, said kindly and with a reason: general used adult fiction, encyclopedias, textbooks, damaged books
  • Where those should go instead — the library book sale, a charity shop, a Little Free Library. Naming an alternative converts a refusal into a redirect
  • And what would help more: the tutor training, the childcare, the transport, with figures

A donor who offers books and is told what a term of childcare costs frequently funds the childcare. Nobody had told them it was an option.

When a book drive does work

Book drives are not useless — they are useful for the right books and they are excellent at something else entirely: visibility. A drive puts your organization in schools, offices and shops with a low-friction ask, and reaches people who would never open a fundraising letter.

  • Specify the books. A drive for new children's books for family literacy, or for a named list of readers, gets you material you can use
  • Pair it with the auction. The drive is the low-barrier ask and the auction is where the money is — every collection point carries the auction QR code
  • Use it to build the list. A drive at a workplace is an introduction to an employer; a drive at a school is a route to families
  • Sell the surplus, with permission. Say plainly at collection that books not matching programme needs may be sold to fund the programme

That last line does a lot of work. It is honest, it is expected once said, and it turns an unusable donation into a funded tutor hour instead of a storage problem.

And coordinate with the library

Where a library or its Friends group runs a book sale, do not run a competing drive in the same month. Better: send them your unusable donations and ask for a share, or a table at their sale with the auction alongside.

They have the volunteers, the pricing knowledge and the buyers, and you have material they can use. It is the easiest partnership in this silo and almost nobody sets it up.

General information, not legal or programme advice for your organization. Learner confidentiality obligations depend on your funding and your own policies — your programme leadership decides how any of this applies.

Frequently asked questions

Why do donated books not help?

Reading material has to match the learner's level, and matched material is a specific purchased thing. Meanwhile the donation consumes storage, sorting hours and volunteer goodwill you were spending on tutoring.

How do we decline books without losing the donor?

Name what you can use, say kindly what you cannot and why, name where those books should go instead, and say what would help more with figures. A donor told what a term of childcare costs frequently funds it — nobody had told them it was an option.

Is a book drive ever worth running?

For specified books, yes — and it is excellent at visibility. It puts you in schools, offices and shops with a low-friction ask that reaches people who would never open a fundraising letter. Pair it with the auction and put the QR code at every collection point.

Can we sell donated books we cannot use?

Say so plainly at collection: books not matching programme needs may be sold to fund the programme. It turns an unusable donation into a funded tutor hour instead of a storage problem.

Ready to start your auction?

Name it now and set it up later. Free for up to 20 items, unlimited bidders, no credit card.

Free for up to 20 items · Unlimited bidders · No credit card required